Head of Social Media

Our client is a leading international agency, their digital business has evolved dramatically in the last 3 years. They are looking to hire a talented head of social media  with agency side experience.

The Social Media Manager will be responsible for creating and implementing social media strategies while managing all digital channels on a day-to-day basis. Administration includes developing and implementing strategies, raising brand awareness and advising on trends within the digital industry.

Responsibility

  • Advise on and manage all social media channels while launching new platforms where necessary (Facebook, Twitter, Instagram etc.)
  • Manage company blog site with internal and external contributors.
  • Oversee and help create innovative relevant and engaging content to increase engagement.
  • Promote Amplification and Enactment strategies.
  • Keep abreast of all emerging digital marketing trends and the evolving social media landscape
  • Devise social media strategies and implement with the support of the directors
  • Analyse and report on post successes, engagement levels, sentiment and figures with use of analytical tools and research

Skills

  • Can demonstrate previous social media experience, preferably with an international B2B and B2C brand
  • Experience in stakeholder management and communicating best practices
  • Knowledge of social media tools and techniques and the ability to use them creatively
  • Knowledge of social listening tools i.e. Hootsuite, Sprout Social etc.
  • Full adobe creative suite skills
  • Excellent verbal and written communication skills are essential
  • At least 5 years’ experience in a Social Media role either in-house or agency
  • Experience in managing social media platforms including Facebook, Twitter, Pinterest, Instagram, Snapchat, Youtube and WordPress
  • Experience in building and guiding social media strategies while expertly recommending advice
  • Good knowledge of advertising across social media platforms
  • Excellent knowledge and understanding of the B2B industry and Social Media landscape
  • Strong understanding and experience of working with a range of social media analytical tools.